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Social Media Strategy on Twitter
You want to enter into the world of social networks but you don’t know where to start?. With so many changes in algorithms and in the world of information. How can we use them efficiently, and what is the best social media strategy for this platform? Here we offer you a...
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Social Media Strategy: Facebook
Social networks help us connect and communicate. It’s where the audiences are and they’re the means to reach them. But with so much information and so many platforms. So, what is the best Social Media Strategy? Massive Social Networks with Segmentation Tools The first social networks to consider are...
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Online Channels and SEO
Remember that information is a very important point for understanding consumer behavior, and that you can (and should) use the stages of the customer’s journey map to understand it accurately. So let’s check the online channels and SEO to improve your business. How To Understand Your Consumer’s Digital...
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What about an eCommerce Site
If your business is an eCommerce, your website must follow other guidelines, since it is not just any website, but one oriented to online shopping that works differently because people shop differently. So what needs a eCommerce Site? The Key Sections in an eCommerce Site are: ...
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Digital Consumer Behavior
Free and easy access to information in the age of the internet has changed the way we consume. We have powerful search engines in our hands, working at full steam to offer us exactly what we are looking for. Algorithms analyze our preferences and need to impact us with...
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Key Sections for a Successful Website
One of the most important stages when structuring a web page is the definition of the sections that it must have, especially the key sections. In the past there was the concept that a website was a mere virtual business card, but over time this has become one of the...
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Web Usability: What is it and Why is it Important
More than the sections and content of your site, web usability is the most important feature. According to Jakob Nielsen of the Nielsen Norman Group and web design experts: “ Web usability is the degree of ease of use that a web page has for visitors who enter and...
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Website Strategy: How to Distribute Information in your Website?
The Website is the official site for your company, with its respective product/service and content. This is the primary hub of the organization in every country where it operates. Here the message is generated and then spread and promoted with digital campaigns. So let’s talk about website strategy! But,...
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eCommerce in Times of Crisis
Covid-19 pandemic has forced businesses in every industry to change their operating model. With large and small companies having to overhaul their strategies and even giving stuff for free to keep their customers engaged. But there are few companies that haven’t been impacted, like: eCommerce. Some brands are reporting sales...
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How Technology can Save Your Business During the Crisis
Business as we know it will change forever after the COVID-19 pandemic. This year will be the year of change for many: e-commerce, telemedicine and remote work or home office is on the horizon for every company and person. This has a new approach to technology. Business owners are struggling...
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