Most companies will require a geographic starting point or an anchor. Choosing the right one depends on your business needs, target market and stage of operation. Let’s see what Latin America’s Gates Part I has for us. 

Before we move further, there are a couple of things that are important: 

An example of these particularities and successful strategy adjustments, is the Jamaica Finance Ministry that used reggae to communicate monetary policy to regular population. 

In other words, they acknowledged the fact that monetary policy is complex. But music helps the communication effort. And shockingly it worked! Making Jamaica the best-performing in the stock market in 2018, with 16 consecutive quarters of economic growth. You can read all about it here. 

Top Markets in Latin America (Part I)

Mexico

Certain factors suggest a lower outlook for Mexico, such as challenging economic environment due to less interaction with the U.S. industrial sector and the delay in the USMCA treaty ratification.

But in the following image, we can see the positive macroeconomic environment in which the country operates.

Source: BGH with information of Banxico and OECD Stats. 

Brazil

Although great disparity reigns Brazil’s streets, it holds great prospects and good forecasts from the UN and the OECD, it’s expected to keep low inflation and reverse its now high unemployment rate.

Source: BGH with information of Banco do Brasil and OECD Stats. 

You can read more about Top Latin America’s Gates in Part II and Part III

We can help you grow your business and expand to Latin America successfully, contact us for more information.